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16 December, 04:07

Manuel's vacation to Chicago for $1,000 for three nights in a four-star hotel on Michigan Avenue included airfare and accommodation. If these services were availed individually, it would have been more expensive. This form of pricing is referred to as

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  1. 16 December, 04:15
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    Price bundling

    Explanation:

    Price bundling occurs when many many gods or services are combined together into just one comprehensive package and sold at a lower price that is all-inclusive.

    It enables the seller to increase profit despite the reduction in price because it enables him to promote the sale of other products or services.

    Therefore, If all the services rendered to Manuel were availed individually without price bundling, it would have been more expensive.
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