Louella has been shopping for a new car for several weeks. she narrowed her selection down to a few models, and has been doing extensive research on the internet to determine which car would be the best match for her in terms of price, gas mileage, features, etc. which stage of the consumer buying process does this best represent?

Question

Braedon Bolton

Business

15 March, 14:12

Louella has been shopping for a new car for several weeks. she narrowed her selection down to a few models, and has been doing extensive research on the internet to determine which car would be the best match for her in terms of price, gas mileage, features, etc. which stage of the consumer buying process does this best represent?

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Mike Lamb · Answer 1

This is the evaluation of alternatives. As the name suggests, this is the step in the buying process where a person is looking at all possible varieties of the product that they are wanting to purchase. This step allows the consumer to make sure they're making an informed decision before spending their money.