William Tell had only one attempt to shoot an apple from the top of his son's head with his bow and arrow. If you were Wiliam Tell and you loved your son, would you rather be accurate or precise?

You would want to be accurate. Precise means repeatable, you would hit the same spot many times, but not necessarily the apple. If you are accurate, you would hit the apple, but might not necessarily hit the same spot multiple times.

If you think about a bullseye in darts. If you are accurate and precise you will hit the bullseye. If you hit a lot of darts in the same place which isn't the bullseye you will be precise but not accurate. Therefore accurate would be on target and precise is that on repeats they are all close together