When fine-tuning paid search ads, you change a broad-match keyword to a phrase-match keyword using which symbol

Question

Jasmin Long

Computers & Technology

2 April, 15:32

When fine-tuning paid search ads, you change a broad-match keyword to a phrase-match keyword using which symbol

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Answers (1)

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Adriel Simon · Answer 1

quotation marks

Broad-match keyboard shows the typed words given not necessarily in the same order while Phrase-match keyboard searches for the words in the same order searched. The phrase can be embraced using quotation marks. A few words may be included preceding or following the phrase.