Which model works on the idea that advertising motivates people to think about the message, feel something about the product, and do something, such as try it or buy it? a. AIDA model b. basic communication model c. Facets model d. think-feel-do model e. feel-do-think mode

Question

Solomon Sutton

Computers & Technology

26 July, 19:34

Which model works on the idea that advertising motivates people to think about the message, feel something about the product, and do something, such as try it or buy it? a. AIDA model b. basic communication model c. Facets model d. think-feel-do model e. feel-do-think mode

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Answers (1)

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Marcel Callahan · Answer 1

D. Think-Feel-Do Model

Explanation:

The Think-Feel-Do Model or simply just TFD model is a marketing model used by marketers to engage their target customers.

THINK - Involves the marketers having an insights into the target customer's needs that are important.

FEEL - Understanding the target customers basic drive. It involves inbound and outbound marketing communications.

DO - This involves the creation of marketing materials to be used in targeting the target customers for the products/services.