Rob Janoff believes that technology should not be used too

soon when designing. Why does he believe that?

Rob Janoff made that statement in relation to cerebrating or trying to create an idea. Being a graphic artist, it may not be out of place to also assume he was speaking as an artist.

He believes that some of the new technologies do not allow for the free flow of ideas as old-fashioned hand sketching would.

A psychologist MAY disagree to say that he only feels that way because he has high Kinaesthetic Intelligence which is the ability to use one's body with great precision.

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