Search engine optimization (SEO) techniques play a minor role in a Web site's search ranking because only well-written content matters. True False

The correct answer to the following question will be "False".

Explanation:

Optimization of search engines or SEO is the process of increasing the efficiency and intensity of web traffic by increasing the accessibility of a web page or a web site to online search engine users. SEO applies to enhance unpaid performance which includes direct traffic/users and pay location transactions.

Therefore, the given statement is false.