Imagine you are writing an ad slogan for a new type of breakfast cereal using the media technique of association. In order for the slogan to be effective, it should ...

A - invoke good memories of the past and provide a good explanation of the cereals content.

B - associate the cereal with something good and create positive feelings about the cereal.

C - build up the consumers self - esteem and validate that it is better than the competition.

D - review the contents of the cereal and convince consumers that the cereal is healthy

Question

9 December, 12:15

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Answers (2)

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Abraham Ross · Answer 1

Hi! I would say that the answer is B because is associates with the media and and the people.

Victoria Meza · Answer 2

D. nothing Inc your sales rate than a huge lie about a product