Another name for tone and mood

strength

Tone

Tone is the author's attitude toward a subject. While journalistic writing theoretically has a tone of distance and objectivity, all other writing can have various tones.

Examples:

admiring

adoring

affectionate

appreciative

approving

Mood

Mood is the atmosphere of a piece of writing; it's the emotions a selection arouses in a reader.

Examples:

amused

awed

bouncy

calm

cheerful