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Daniella Vaughan
English
27 November, 17:57
Why is it importance to know what the
speaker's expertise is?
+3
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Olivia
27 November, 18:04
0
A speaker's perceived credibility is a combination of competence, trustworthiness, and caring/goodwill. Research has shown that caring/goodwill is probably the most important factor of credibility because audiences want to know that a speaker has their best interests at heart.
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