How does the culturally specific language used by sotomayor appeal to the audience?

He appeals to people who, like him, are angry and blame others for their own issues.

The role of Sotomayor, as the first publicly affiliated liberal justice, is based on the idea that personal experiences affect the decisions of a judge in a court.

And although many disagree with her, Sonia Sotomayor still expresses her thoughts on diversity and how important and valuable it is, and that is how it attracts the audience.