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5 April, 19:09

To determine customer opinion of their safety features, Daimler - Chrysler randomly selects 110 service centers during a certain week and surveys all customers visiting the service centers. What type of sampling is used? a. Simple b. random c. Convenience d. Cluster e. Systematic f. Stratified

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  1. 5 April, 19:13
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    Simple sampling - A method where individuals are chosen randomly from a larger set.

    Convenience sampling - The sample is being chosen as per ease of access thus it is not a random sampling.

    Systematic sampling - Probability method where elements are chosen from a target population.

    Stratified sampling - Method where population were divided into different groups called strata and the sample is then drawn from each group.

    Cluster sampling - Population is where population were divided into different groups known as clusters. The clusters were then chosen randomly as the samples.

    Answer: D (cluster sampling) - The service centers refer as the clusters and it is chosen randomly.
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