Melissa is an attractive female who lives in San Diego and loves football. When asked to predict if it was more probable that she was a school teacher or a cheerleader for the San Diego Chargers, most people selected the latter even though there are thousands more school teachers than Charger cheerleaders in SanDiego. This is an illustration of:

A) hindsight bias.

B) the representative heuristic.

C) base-rate decision making.

D) the conjunction fallacy

Question

Ibrahim Page

Social Studies

3 October, 01:36

Melissa is an attractive female who lives in San Diego and loves football. When asked to predict if it was more probable that she was a school teacher or a cheerleader for the San Diego Chargers, most people selected the latter even though there are thousands more school teachers than Charger cheerleaders in SanDiego. This is an illustration of:

A) hindsight bias.

B) the representative heuristic.

C) base-rate decision making.

D) the conjunction fallacy

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Answers (1)

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Emmy Duncan · Answer 1

B. the representative heuristic.

Explanation:

The representative heuristic -

Heuristics refers to the use of some mental shortcuts during the process of judging or decision making.

The term representative heuristic was first given in the year 1970, by psychologists Daniel Kahneman and Amos Tversky.

The use of heuristic for making any judgement by the use of comparison, is referred to as the representative heuristic.

The process involves comparison with some predefined object or situation, with the new object or scenario, makes the process of understanding much more easier.

From the given question,

The process of decision making is involved to select between Melissa to be a school teacher or a cheerleader.