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30 October, 11:49

An ad for The Tributary Hotel in Chicago has a number that people can call on if they are interested in reserving rooms at the hotel or for further information about the hotel. One way to determine the effectiveness of this ad is to count the number of phone calls it receives in response to the ad. This response count is an example of

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  1. 30 October, 11:57
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    Feedback

    Explanation:

    The options for this question are missing. The options are:

    feedback.

    encoding.

    noise filtering.

    noise blocking.

    decoding.

    In advertising and marketing, the term feedback refers to the channel of communication that is open for clients in order to receive more information about a service or give their opinion about a service that they received.

    In this example, An ad for The Tributary Hotel in Chicago has a number that people can call on if they are interested in reservations or getting further information about the hotel. They are determining the effectiveness of the ad by counting the number of calls received in response to the ad. Therefore, since they are measuring how much the clients used this channel of communication to ask for further information, this would be an example of feedback.
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