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19 December, 05:20

Derrick purchased a new car, a Ford Mustang, less than a month ago. While sitting in traffic, Derrick says to his girlfriend, "Mustangs must be the best-selling car now. I can't remember seeing as many on the road as I have recently." Derrick's judgment is most likely biased by a (n)

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  1. 19 December, 05:33
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    Answer: Availability heuristic

    Explanation:

    Availability heuristic is defined as the instant example or idea that occurs in mind while evaluating an event or subject in the form of mental shortcut. The evaluation is done by calculating the situation of the event

    According to the situation mentioned in question, Derrick's statement is based on availability heuristic as he is giving his thought after seeing many Mustang car in traffic than before and thus evaluating that it must have become a bestseller.
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