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27 November, 07:48

King and Cleland recommend that organizations carefully develop a written mission statement in order to reap which benefit? A. To make sure all employees/managers understand the firm's history B. To provide a basis for prioritization of key external factors utilized to formulate contingency plans C. To assure excellent financial management of resources D. To provide a basis for organizing work, departments, activities, and segments around industry standards E. To provide a basis for the allocation of resources

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  1. 27 November, 07:57
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    All the options are relevant

    Explanation:

    A mission statement is used by a company to explain, in simple and concise terms, its purpose (s) for being.

    A mission statement defines what line of business a company is in, and why it exists or what purpose it serves. Every company should have a precise statement of purpose that gets people excited about what the company does and motivates them to become part of the organization. A mission statement should also define the company's corporate strategy and is generally a couple of sentences in length.
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