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7 August, 00:42

Mass communication has two major components: production and reception. T/F

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  1. 7 August, 00:47
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    The given above statement is true.

    Explanation:

    Mass communication can be defined as a process through which information is exchanged with public through a platform like mass media. Production and reception are two components of mass communication, both of these components are dependent on each other.

    Production involves creation of message which will include what a company's message is, assumptions about target audience and rules and regulations of the medium which is used.

    Reception means accepting and understanding the message, but it doesn't necessarily means agreeing with the message.
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