Ask Question
BusinessBusiness
7 December, 07:50

A cosmetic company manufactures products for skin and hair care for both men and women in the 20 - to 50-year-old age group. Which type of market segmentation approach does the company undertake?

+4
Answers (1)
  1. 7 December, 08:19
    0
    The correct answer is: Demographic.

    Explanation:

    To begin with, the term ''segmentation'' in the field of marketing, refers to the procedure of grouping the people into common groups according to their shared characteristics. Moreover, this procedure is done in order to make it easier for the company to understand to which market is the company addresing and who are they consumers.

    To continue, there are many segmentation approaches, however the one used according to the age of the audience is the ''demographic segmenation'', that focuses in the consumers' demographic variables such as age, sex and gender, assuming that their similar profiles will exibit similar purchasing patterns.
Know the Answer?
Not Sure About the Answer?
Find an answer to your question 👍 “A cosmetic company manufactures products for skin and hair care for both men and women in the 20 - to 50-year-old age group. Which type of ...” in 📗 Business if the answers seem to be not correct or there’s no answer. Try a smart search to find answers to similar questions.
Search for Other Answers
You Might be Interested in
Managers who believe job enrichment can effectively improve motivation would try to give employees a significant degree of freedom and flexibility in scheduling their work and in determining the procedures they use. A. True. B. False.
Answers (1)
The Law of Supply states Group of answer choices A. the quantity supplied varies irregularly with its price B. the qantity demanded varies inversely with its price C. the quantitiy supplied varies inversely with its price D.
Answers (1)
Excess capacity A) allows a facility to be very flexible and to respond to wide swings in the demands placed on it. B) costs money and therefore can decrease efficiency. C) requires proximity to customers and the rest of the network.
Answers (1)
In a normal costing system, the cost of a job includes A. actual direct materials, actual direct labor, and estimated (applied) overhead. B. estimated direct materials, estimated direct labor, and estimated overhead. C.
Answers (1)
When working to create a collaborative working climate, how can a team member encourage participation in decision making?
Answers (1)
New Questions in Business
Charm Co. owns a delivery truck with an original cost of $10,000 and accumulated depreciation of $7,000. Charm acquired a new truck by exchanging the old truck and paying $2,000 in cash.
Answers (1)
On July 1st, Harding Construction purchases a bulldozer for $228,000. The equipment has a 8 year life with a residual value of $16,000. Harding uses straight-line depreciation.
Answers (1)
Which of the following refers to the costs of production that fluctuate depending on the number of units produced? A. Total cost B. Contribution per unit C. Markup D. Variable cost E. Fixed cost
Answers (1)
Your assistant wants to use secondary data exclusively for the current research project. You advise him that the use of secondary data has some potential problems. Which of the following is NOT one of them? A) It may not exist.
Answers (1)
Emma is babysitting Laura's children. Emma turns on the stove to make dinner, but a flame shoots out and burns Emma's hand. Later, Laura realizes she forgot to tell Emma not to turn on the stove. Which type of insurance is needed?
Answers (1)
Home » Business » A cosmetic company manufactures products for skin and hair care for both men and women in the 20 - to 50-year-old age group. Which type of market segmentation approach does the company undertake?
Sign Up Forgot Password?