At the end of her school lunch, Sue always looked forward to the cookies that the cafeteria sold. One day she was surprised to see her cookie iced in the shape of a famous athletic apparel brand. What Sue experienced was a type of aspirational marketing. branding. guerrilla marketing. product placement.

Question

Margaret Braun

Business

25 September, 04:28

At the end of her school lunch, Sue always looked forward to the cookies that the cafeteria sold. One day she was surprised to see her cookie iced in the shape of a famous athletic apparel brand. What Sue experienced was a type of aspirational marketing. branding. guerrilla marketing. product placement.

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Answers (1)

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Taliyah · Answer 1

The correct answer is letter "C": guerrilla marketing.

Explanation:

Guerrilla Marketing is an advertisement strategy that attempts to maximize results using the minimum amount of resources possible, using creativity to surprise people and break their routine. This makes guerrilla marketing an excellent tool for small businesses that do not count on large budgets compared to corporations. Guerilla marketing usually becomes viral allowing the message to be reached by as many people as possible.