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21 February, 14:00

Of the different reasons given that people choose to become entrepreneurs (following a passion, filling a need, running a better business, and inventing a new product), which do you think is most likely to lead to a successful business? Justify your choice.

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  1. 21 February, 14:17
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    The most likely reason for a business to succeed will be filling a need.

    Explanation:

    When you try to fulfill the need of a specific customer segment in the market, a demand automatically arises and has a certain pull effect. Moreover, products and services that address a need or a specific problem tends to stay longer in the market and attract more consumers in the long term.
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