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9 September, 05:49

Nutriman, a company manufacturing health supplements, puts its advertisements in a popular health and fitness blog. The advertisements seamlessly blend in with the overall theme of the blog and almost look like a part of the platform. Which of the following strategies has Nutriman implemented in this scenario? A. Product placement

B. Guerrilla marketing

C. Sponsorship

D. Native advertising

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  1. 9 September, 06:19
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    D. Native advertising

    Explanation:

    Based on the scenario being described within the question it can be said that in this situation Nutriman has implemented Native Advertising. This refers to the use of paid advertising to completely copies or matches the various aspects of the news/media outlet in which they are represented. Such as the advertisement is doing in this scenario by blending into theme of the fitness blog.
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