Products like office furniture or personal computers are purchased in both the consumer and business markets. What distinguishes business marketing from consumer-goods marketing is:

Question

Mayra Cobb

Business

21 February, 19:57

Products like office furniture or personal computers are purchased in both the consumer and business markets. What distinguishes business marketing from consumer-goods marketing is:

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Answers (1)

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Mohammed James · Answer 1

The use to which the product will be put and the intended consumer

Explanation:

Business market is a market or arrangement where businesses exchange goods and service with another businesses. it is popularly known as B2B, i, e, business-to-business market.

When individuals buy goods for personal use it is known as consumer market.

the distinguishing feature of consumer and business market is the use to which the goods will be put and the intended consumer