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20 January, 17:55

What is the Secret of Zara's Success?

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  1. 20 January, 18:00
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    What is the Secret of Zara's Success?

    The secret of Zara's success is based on its ability to adapt quickly by constantly assessing and reacting to the environment in a matter of time. Another secrets of Zara's success includes the use of High tech chip; Radio Frequency Identification Technology (RFID) and self service technologies in its stores, which allow the company to track in real time the location of garments and it costumer behavior and makes demand rapidly available to it customers. The company also designs new styles and pushes them into stores while the trend is still at its peak.
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