When the media deals with political matters as stories it is called

When the media deals with political matters as stories it is called sensationalism.

Explanation:

Sensationalism can be described as the way journalists put up stories to gain publicity. Words that are usually used in these kind of stories are manipulative and have the power to attract a wide number of viewers.

In politics, journalists are often accused of sensationalizing scandals from the political world. Number of tactics are used by the journalists to make the political news more exciting like using controversies or by the use of emotional dialogues.