Rico's sales manager has told him that if he wants to quit wasting time making presentations to people who are not qualified, he should think "MAD." What was the sales manager trying to tell Rico?

Question

Phillip Conner

Social Studies

28 December, 03:22

Rico's sales manager has told him that if he wants to quit wasting time making presentations to people who are not qualified, he should think "MAD." What was the sales manager trying to tell Rico?

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Cedric Lambert · Answer 1

Answer: Rico should qualify his prospects by determining if they have the "money, authority, and desire" to buy.

Explanation: MAD means (Money, Authority and Desire). Rico's sales manager has told him that if he wants to quit wasting time making presentations to people who are not qualified, he should qualify his prospects by determining if they have the "money, authority, and desire" to buy.