A company that wants to get consumers to buy a more expensive version of an item, such as fancy bottled water, might try which persuasive technique? Group of answer choices Famous-person testimonial Plain-folks pitch Snob-appeal approach Bandwagon effect Irritation advertising

Question

Lennon Mcintosh

Business

12 June, 18:13

A company that wants to get consumers to buy a more expensive version of an item, such as fancy bottled water, might try which persuasive technique? Group of answer choices Famous-person testimonial Plain-folks pitch Snob-appeal approach Bandwagon effect Irritation advertising

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Answers (1)

Know the Answer?

Ruben Herman · Answer 1

Snob-appeal approach

Explanation:

Based on the information provided within the question it can be said that the most likely persuasion technique to work would be the Snob-appeal approach. This approach focuses on emphasizing the higher end qualities and attributes of the product that the company is selling, which may appeal more to consumers with "high-end or snobby" tastes. These are the consumers that have more money to spend and can afford a fancier and more expensive product.